FITBYDAY| Nutrition Coach | Personal Brand | Branding & Logo Design
Deliverables: Complete Brand Development with Brand Identity, Brand Style, and Logo Design.
2024
Branded Logo Design
Brand Style | Color & Fonts
Dayvora, Nutrition Coach and Owner
“I fully enjoyed the branding and design process and learned so much!”
Client Story
Nutrition and Fitness Coach, Dayvora, was interested in taking her busines to the next level with a logo design. She was looking to create a personal brand for her nutrition business, FITBYDAY, and have a professional identity to build partnerships with gyms that were inquiring about her services. Dayvora hadn’t yet developed a brand for the business, so I recommended we start with brand identity development.
Through my Complete Branding Process, I helped her uncover and develop an authentic brand identity with her brand values, mission, vision, ideal customers, and brand message.
This gave me a solid foundation for designing a logo that authentically represented her brand and attracted clients looking for the sustainable and flexible nutrition plans she offered.
FITBYDAY Brand Development
Through my Complete Branding Process, we developed a Brand Identity, Ideal Customer Profiles, and Brand Messaging for the Flow Adventures brand.
BRAND VALUES
Authenticity
Integrity
Trust
Openminded
Empowering
Sustainable
BRAND MISSION
My mission is to help you achieve your health goals with a sustainable and flexible nutrition plan that empowers you to become your best self.
BRAND VISION
To create a world where self-expression flourishes, beauty is discovered in every detail, curiosity drives creative exploration, and sustainable practices are at the heart of every artistic endeavor.
BRAND TAGLINE
Your Health, Your Life, Your Way.
Branded Logo Design
To communicate the artist's brand visually, I designed a logo that authentically represented Dayvora’s nutrition services. Her logo design is simple, balanced, with notes of feminity and strength. She was a fan of the infinity symbol and I was able to design something that incorporated that custom designed to her service. I broke up her brand name in the design to help her audience resonate more with her brand name. My Branded Logo Designs come complete with color, black, and white versions, a complete logomark, a wordmark, and an icon for the client to stay on-brand in different spaces across various marketing and social platforms.
